Three Things Coming Soon You Can't Miss!

Three Things Coming Soon You Can’t Miss!

Foundation GalaMost weeks at SCAOR are full of activity, and this week was no different.  Check out everything happening around here, and jump in!

SCAOR Community Service Foundation’s Harvest Moon Gala –

Did you know that the Foundation’s Harvest Moon Gala is only three weeks away?  Click here to grab your tickets before they go!  With catered food, music, dancing, and a silent auction – this is a “can’t miss” event!  On Thursday, September 29th, enjoy the beautifulatmosphere of Nassau Valley Vineyards from 6-10PM.  Auction proceeds serve the needy of Sussex County.

 

National Speaker Marc Cunningham –

Did you know that National Speaker Marc Cunningham will be with us on September 27th for two classes?  Sign up for yours today!

  • Module 7 – Systematizing for Success: Running Your Business on Autopilot through Systems
    The most successful companies don’t rely on people for their success, they rely on systems. Systems are simply road maps or instructions that allow your processes to be repeated, duplicated, and run by anyone. Systems will make your property management business scalable, increase the value of your company, take pressure off your team members, protect you from liability, reduce the dependence on any one employee, create clarity, and give you a way to hold your team members accountable. We will walk through the step-by-step process of how to create and implement a System Manual specific to each position in your company. System Manuals changed our business, and they can change yours too! This course satisfies the State of Delaware’s Module 7 requirement.
  • Module 4 or 7 Success is Not an Accident: 10 Necessary Behaviors to Win Business
    Too often we try to re-invent the wheel when it comes to running our property management companies. Rather than creating mediocrity, we should imitate the success of others. In this discussion we will look at the 10 most critical areas of business success AND define how you can start implementing them TODAY! If your company needs to improve on any of the below areas of expertise you will find this class useful: Hiring & firing, setting clear expectations for your team members and measuring them, creating multiple profit centers, being an effective leader, how to create system manuals to standardize and protect your business, what opportunities exist that you are not taking advantage of, the future of the property management industry.

Wallops Island Industry Bus Tour –

The Commercial Market is ever changing on Delmarva, and this is your chance to see first hand one of the major “new” developments that will have an impact far and wide in our marketplace.  The PCA will be hosting it’s 3rd Annual, “Industry Bus Tour” on September 15th.  This year Wallops Island Flight Facility and Industrial Park will be our focus, come learn about this exciting venture for our marketplace and an opportunity to present property or share your business, so bring your flyers.  Event is sponsored by PCA, Cost is $30 for PCA members. Lunch will be available for purchase after the tour.  We will be departing SCAOR at 8:00 AM and stopping at the Berlin Food Lion (on RT. 113) at 8:45AMSign up NOW! 

Wallops Island Bus Tour

Bonus: General Membership Meeting – October 3rd at 12PM

Remember to put October 3rd’s General Membership Meeting on your calendar!  This is where SCAOR Membership comes together yearly, shares information & announcements, and discovers the 2017 leadership results.

NAR President Tom Brown's Letter to Association

Letter from 2017 NAR President William Brown

Dear 2017 REALTOR® Association President:

At last week’s Leadership Summit, I asked REALTOR® association leadership to help drive the REVOLUTION occurring within our profession.  The acceleration of change within the real estate industry, over the last decade, has been monumental. As leaders, it is our job to help our members and our associations stay ahead of these changes.  By no means is this an easy task. However, NAR offers a wide range of resources to provide leadership with support.  

First and foremost, I am sharing with you a link to Leadership Summit Resources. Here you can access numerous videos and presentations from the Summit that I hope will help to keep you motivated throughout 2017. 

Additionally, we are launching, “Presidential Briefings: A monthly guide to your year in office,” which is  geared solely at association leadership. This communication is designed to provide ongoing support, tips, tools, and resources to help you and your leadership team better serve your consistency. This communication is a new initiative spearheaded by the Association Executives Committee Volunteer Leadership Training Work Group and is supported by recommendations from last year’s local and state presidents and AEs.  We will request your feedback and recommendations as the initiative rolls out.  

On behalf of the National Association of REALTORS®, thank you for the work you do now, and for the work you’ll do throughout 2017.  As elected leaders, we only have one year in our roles; we only have one year to make a difference.  Let’s utilize every day to make sure that we are fulfilling the responsibilities that were entrusted to us by our members.

Let’s look towards the future and act in the moment. Now is the time to be revolutionary!

Sincerely, 

William E. Brown

Bill Brown Signature

2017 President
National Association of REALTORS®

PSCAORCast - On DelmarvaLife...”What's a REALTOR®?”

SCAORCast – 08/29/2016 – SCAOR® on DelmarvaLife…What’s a REALTOR®?

Welcome to SCAORCast, your ultra-fast download of everything Sussex County Association of REALTORS®.  Here’s what’s happening for this week.  (Check our show notes at the bottom of this page for easy access to all of these links.) Our thanks to AmeriSpec for sponsoring this episode.

This Week’s Show Notes & Links:

  • We were on DelmarvaLife on Wednesday, August 24th.  Click to listen to a clip from that show!

  • SCAOR’S Board of Directors begins voting on September 1st.  Stay tuned for that!

  • Questions?  Comments?  Talk back to us and let us know.  We’d love to hear from you.  (And be sure to subscribe in iTunes, and never miss an episode again!)
How do *YOU* Market a Listing in Southern Delaware?

How do *YOU* Market a Listing in Southern Delaware?

If you’ve grown up in the state of Delaware, you know fairly early on in life that there’s a vast difference in lifestyle depending on where you live.

You learn the difference between living “above the canal” and “below the canal,” and you learn to embrace the way of life where you are.  Here in Sussex County, there is also another unique dynamic: the vast difference between those who live near the 26 miles of Atlantic coastline on the eastern third of the county and those who live in the rest of the county.  So as REALTORS® who specialize in these unique and vastly different areas of southern Delaware, how do we vary our marketing to reach our target audiences? Well, there are many ways, some tried and true and some fairly new –

Here are a few of our favorites:

  • The Internet. Nearly everyone these days begins his or her home search on-line.  If you’re not advertising on the Internet, you should really reconsider. With more Millennials entering the marketplace every day, you simply need to have an online presence if you want to be successful.
  • Video Marketing. You don’t need to have these done professionally if your budget doesn’t allow for it, but marketing your properties these days using video is *extremely* effective. Consider spending a few extra dollars and making that home shine via a 30 or 60 second video.
  • Community Newspapers. In terms of marketing, it’s true that the Internet has taken over — but don’t discount your time-honored community newspapers. There are many people in Sussex County who still love to pick up the newspaper and enjoy it with their morning cup of coffee.  Habits and customs are still very important to many residents, and that includes reading the weekly and/or community newspapers.
  • Drone Technology. This can be used to market any property, but is really effective when marketing homes that are in planned communities, complete with amenities like swimming pools, clubhouses and golf courses. If you’re able to, use it as much as you can. If it’s still cost prohibitive at this point, wait for prices to come down (keep it on your wish list for the future). It really does make properties come alive in a unique way.

There are other methods, to be sure, but these are four of our favorites.

Remember: know your target market, your communities and your demographics before embarking on any marketing campaign.

SCAOR® Out in the Community!

SCAORCast – 08/22/16 – SCAOR Out in the Community!

Welcome to SCAORCast, your ultra-fast download of everything Sussex County Association of REALTORS®.  Here’s what’s happening for this week.  (Check our show notes at the bottom of this page for easy access to all of these links.) Our thanks to Schell Bros for sponsoring this episode.

This Week’s Show Notes & Links:

  • We’ll be appearing on DelmarvaLife on Wednesday, August 24th.  Be sure to watch!

  • SCAOR’S Board of Directors begins voting on September 1st.  Stay tuned for that!

  • Questions?  Comments?  Talk back to us and let us know.  We’d love to hear from you.  (And be sure to subscribe in iTunes, and never miss an episode again!)
SCARCEST - Interview with Rob Harman

SCAORCast – 08/15/16 – Interview with Rob Harman, REALTOR®

Welcome to SCAORCast, your ultra-fast download of everything Sussex County Association of REALTORS®.  Here’s what’s happening for this week.  (Check our show notes at the bottom of this page for easy access to all of these links.) Our thanks to Schell Bros for sponsoring this episode.

This Week’s Show Notes & Links:

  • We’ll be appearing on DelmarvaLife on Wednesday, August 24th.  Be sure to watch!

  • SCAOR’S Board of Directors begins voting on September 1st.  Stay tuned for that!

  • Questions?  Comments?  Talk back to us and let us know.  We’d love to hear from you.  (And be sure to subscribe in iTunes, and never miss an episode again!)

5 Tips for REALTOR® Safety Month Next Month

A career as a REALTOR® may not be as dangerous as being a police officer or a fireman or a race car driver. But life as a real estate professional does have hazards that come along with it, many of which you have likely encountered at one time or another in your career.

With REALTOR® Safety Month beginning in a few weeks, we thought we’d today mention a few ways that you can keep yourself safe.

Remember, safety should always be your number one priority. We want you to be productive and successful, but we also want you to safely return home.

Here are five situations to be aware of and steps you can take to protect yourself:

  • Allowing strangers into your car. You can try having your client follow you from listing to listing, those listings could be very far apart. So, it’s inevitable that, at some point, you’re going to have clients in your personal vehicle. While this is usually not a problem, there are times when danger can arise. If you must have people in your car with you, make sure you park in a location where you can quickly leave if you need to. And try not to park in an area where you’ll need to shift into reverse first, as that can take additional time.
  • Showing properties alone. As with the point above, there are going to be times that this can’t be avoided. But try to bring someone along with you whenever possible. Some other safety tips include letting others know where you are and always walking behind your client.
  • Entering vacant homes. You never know what you might find in a home that’s been left vacant for some time.   It’s a good idea to never visit these properties at night and always tell a friend or co-worker where you will be.
  • Open Houses. You never know who is going to show up at an advertised open house event, so use as much caution as you possibly can. Partner up with a co-worker when possible and never leave your valuables unattended. Also, make sure you always have your cell phone with you in case you need it in a hurry.
  • Meeting new people. As a REALTOR®, you’re going to be meeting new people on a regular basis. Be sure to always ask for identification and have them fill out a profile sheet so you know who you’re dealing with. Introducing them to co-workers is also a good idea, so others have seen what they look like. That way, at least one other person can identify them.

It’s always a good idea to take extra precautions in the course of your day-to-day business dealings. When in doubt, always err on the side of safety.

Interview with Nitan Soni

SCAORCast – 08/08/16 – Interview with Nitan Soni, REALTOR®

Welcome to SCAORCast, your ultra-fast download of everything Sussex County Association of REALTORS®.  Here’s what’s happening for this week.  (Check our show notes at the bottom of this page for easy access to all of these links.) Our thanks to Borcz & Dixon for sponsoring this episode.

This Week’s Show Notes & Links:

  • Join us in welcoming Merritt Burke IV on August 11th at 3:30 PM at the SCAOR Office for a meet & greet with light refreshments.  Register here!

  • Questions?  Comments?  Talk back to us and let us know.  We’d love to hear from you.  (And be sure to subscribe in iTunes, and never miss an episode again!)
Sussex County Association of Realtors

Phone: 302-855-2300 | Fax: 302-855-2319

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