Tech Tip Tuesday – #028 – Link Statistic Tracking in Emails & Social Media
Today we’re talking about link statistic tracking in email and social media. So, link tracking. First of all….what is it? It’s a way you can see when, and how many times your links are clicked when you share a listing, a link to your website in an email, or how many clicks something is getting in Facebook or twitter. Any time you want to verify that a link was clicked.
We’ll be using Google URL shortener for this video, it is free, so feel free to play along on your computer or phone.
Let’s say I want to send a link to a blog post we have via email, but I want to know when the other side has clicked the link that I sent them. My first step is to copy the link in the address bar. Depending on what you’re using, you can hit command c for a mac or control c if you’re on windows, to copy the web address.
Next, we head to goo.gl. This is google url shortener’s website, and we paste the address into the given text box there. They then provide a new, shorter web address that we can use in all our efforts moving forward.
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